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The Influence of Culture on Perceptions of the Airport Customer Experience

language English
format Digital - PDF
Regular US$2,000
Airport members US$500
World Business Partners US$500
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The objective of this research report was to determine whether cultural differences influence the overall satisfaction levels of airport passengers and, if so, to understand the ways in which airports might respond in providing an improved customer experience. The report includes guidance in the form of recommendations for airport management on the ways in which service can be adjusted to ensure that cultural differences are taken into consideration.

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