ASQ 2027 Global Traveller Survey Report
Understand the passenger trends shaping air travel in 2027
Description
Based on the views of 4,125 travellers in 30 countries and ASQ benchmarking data, this report shows how passenger expectations are changing and how airports can turn those insights into action.
What’s inside
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How passenger satisfaction reacts to global events and operational disruptions
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Five consumer trends shaping the airport experience: seamless journeys, speed and efficiency, hyper-personalisation, lifestyle destinations, and emotional wellbeing
- Travel behaviour and confidence indexes, with year-on-year trends
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Dwell time and retail: How passengers spend their time at the airport, and what encourages them to shop
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Traveller insights by generation, region and travel frequency
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Practical guidance for airport leaders on three priorities: building processes for the unexpected, keeping the experience valuable as conditions change, and protecting passengers and employees
Use it to benchmark airport performance, guide investment decisions, and design a journey that stays strong even when plans change.
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